Posting without a plan
Content goes out when someone has time, with no calendar, pillars or link to your launches.
Updated 25 October 2026
Content marketing agency · Video, social and UGCContent that gives people a reason to buy
Short-form video, social posts and UGC, planned around your launches and made with sales in mind.
Quick answer
What does a content marketing agency do?
We decide what you should post, make it, and make sure each piece leads somewhere. In practice that's a monthly calendar, short-form video for Reels, TikTok and Shorts, social posts, UGC and product shoots, each tied to a goal such as clicks, sign-ups or sales.
Content marketing works best if you
- Want a brand customers recognise and trust
- Need a steady supply of creative for ads
- Post inconsistently or without a plan
- Want organic reach to support paid growth
The problem
Why content stops paying off.
Looks good, sells nothing
Polished posts win likes but never move people towards a purchase or enquiry.
Expensive, slow production
Every post is a one-off project, so you can't produce enough to stay consistent.
No link to revenue
Nobody can say which content brought customers, so it's the first budget to be cut.
What's included
What we plan, make and post.
A complete content service, from strategy to production to reporting.
Content strategy and pillars
A clear plan for what you post, why, and who it's for.
Monthly content calendar
Posts planned around your launches, offers and seasonal moments.
Short-form video
Reels, TikToks and Shorts scripted for the first two seconds.
UGC and product shoots
Real-customer style content and product photography that sells.
Content for ads
Every piece reworked into paid ad variations to test.
Performance reporting
Reach, engagement, saves, clicks and the customers content drove.
How it works · Our 5-Gear Growth Engine
How we run content marketing.
We plan before we film. It saves money and keeps every post on message.
- Goal
Set the target
Agree what content must deliver: followers, leads, sales or creative for ads.
- Customer
Know the audience
Find what your customers care about from interviews and real data.
- Message
Build the pillars
Five or so content pillars that keep every post on-brand and on-message.
- Funnel
Map the journey
Content for discovery, consideration and purchase, linked to your funnel.
- System
Run the calendar
Monthly batches, weekly publishing and a monthly results review.
A brand with a face
Content people remember.
For My Dental Buddy we built a character-led content system: Buddy the fox and friends, five pillars and a 340-topic plan, producing consistent, on-brand posts for around 3p each.
- Characters or faces your audience recognises
- Pillars that keep every post consistent
- AI used inside a strict brand system
- Content that doubles as paid ad creative
Proof
A brand built post by post.
Why Bizzdoc
How we work differently.
Content and ads made together
The videos we make for your feed get cut into ads, so one shoot covers both.
A plan you can see
You get the month's calendar in advance and can change anything before it goes out.
Results you can count
Alongside likes and saves, we report the clicks, leads and sales your content brought in.
FAQ
What clients ask about content.
How much does a content marketing agency cost?
It depends on how much content you need and the formats involved. After a free strategy call we send a clear proposal with a fixed monthly fee and no hidden costs, covering strategy, production and reporting.
How often should my business post on social media?
Consistency matters more than volume. Most brands do well with three to five quality posts a week on their main platform, plus short-form video where possible. We'll recommend a cadence you can sustain and that matches your goals.
Do you create short-form video for TikTok, Reels and Shorts?
Yes. We script, brief and produce short-form video built for each platform, with hooks designed for the first two seconds. The same content is reworked into paid ad variations, so your organic and paid efforts support each other.
Can you use AI to create content?
Yes, carefully. We use AI inside a strict brand system for ideas, drafts and imagery, then edit everything to sound and look like you. It keeps costs low and output consistent without the generic feel of unedited AI content.
How do you measure content marketing results?
We track reach, engagement, saves, shares and follower growth, and, more importantly, the clicks, leads and sales content drives. Every month you get a short report on what worked and what we'll do next.
Now booking strategy calls for 2027
Get a second opinion on your content
Show us what you're posting. We'll tell you what's working, what isn't, and what we'd make next.