Wrong creators
Big follower counts with the wrong audience bring views, but not customers.
Updated 25 October 2026
Influencer marketing agency · Creators and UGCCreators your customers trust, tracked to sales
The right creators for your audience, briefed on what converts, with every partnership tracked to revenue.
Quick answer
What does an influencer marketing agency do?
We find creators whose followers look like your customers, agree fair terms, and track whether each partnership sold anything. We also write the briefs, handle contracts and usage rights, and turn the best creator videos into paid ads on Meta and TikTok.
Influencer marketing works best if you
- Sell to consumers who follow creators
- Need trusted social proof quickly
- Want more authentic creative for ads
- Are launching a product or entering a new market
The problem
Why creator deals often flop.
No way to measure
Flat fees with no tracking make it impossible to know which partnerships paid off.
Vague briefs
Creators guess what you want, so content misses the message that actually sells.
One-off posts
Content disappears after a day instead of being reused in ads and on your site.
What's included
We handle the creators. You approve the work.
A complete creator service, from sourcing to contracts to tracking.
Creator sourcing and vetting
Creators matched on audience fit, engagement quality and brand safety.
Negotiation and contracts
Fair rates, clear deliverables and usage rights agreed upfront.
Briefs that convert
Hooks, key messages and do's and don'ts based on what's already winning.
Product seeding
Gifting programmes that turn the right creators into genuine fans.
Whitelisting and Spark Ads
Top creator content run as paid ads on Meta and TikTok.
Tracking and reporting
Codes, links and attribution so every partnership is judged on sales.
How it works · Our 5-Gear Growth Engine
How we run influencer marketing.
Pick the goal first, then the creators. Doing it the other way round is how budgets disappear.
- Goal
Set the target
Agree what creators must deliver: sales, installs, content or awareness.
- Customer
Find the creators
Shortlist creators whose audience matches your best customers.
- Message
Brief the message
Give creators the hooks and proof points that convert, in their own voice.
- Funnel
Connect the funnel
Codes, links and landing pages so every click can be tracked.
- System
Scale the winners
Rebook top performers and turn their content into paid ads.
Creators plus paid
Turn creator content into your best ads.
Some of the best ads we run were filmed by creators on a phone. We plan partnerships with usage rights built in, so winning creator content can run as paid ads on Meta and TikTok.
- Usage rights agreed before content is made
- Spark Ads and whitelisting set up for you
- Creator hooks tested against brand ads
- Results tracked to cost per customer
Closest work
Content with a face people trust.
Why Bizzdoc
Why brands hand this to us.
We vet before you pay
We check each creator's audience and past brand deals before any money changes hands.
Rights sorted upfront
Usage rights go in the contract, so you can run the best videos as ads later.
Every deal has a number
Each creator gets their own link or code, so you can see what each partnership sold.
FAQ
Questions about creator campaigns.
How much does an influencer marketing agency cost?
Costs depend on how many creators you work with and their rates, which vary widely by audience size and platform. Our management fee is fixed and agreed upfront, and we'll recommend a creator budget that matches your goals.
Should I work with micro or macro influencers?
For most growing brands, micro creators with 10,000 to 100,000 engaged followers deliver better value and more trust than celebrities. We usually start with a group of smaller creators, measure results, and scale the ones who bring customers.
How do you measure influencer marketing ROI?
We give each creator unique links and discount codes, track clicks and sales, and compare the cost of each partnership with the customers it brought. When creator content runs as ads, we measure it like any other ad, on cost per result and ROAS.
Do you handle contracts and usage rights?
Yes. We agree deliverables, timelines, exclusivity and usage rights in writing before any content is made, so you can reuse the best content in ads and on your website without surprises.
Which platforms do you run influencer campaigns on?
Mainly Instagram, TikTok and YouTube, where most consumer creators build their audiences. We choose the platform based on where your customers spend time and what kind of content suits your product.
Now booking strategy calls for 2027
Find creators your customers follow
On a free call we'll share a short list of creators who could reach your buyers, and what it would cost to test them.